From Idea to LTM Launch
By a woman for women
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It started from a few sketches to a prototype..
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To pitching to trainers with one sample..
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To going to China and finding a supplier..
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To prepare our launch and bring it to you..
How it all started...
Hola amiga! I'm Laura, a new mom, immigrant, and founder of Lifting The Mood.
I didn't start Lifting The Mood because I wanted to build a fitness company.
I started it because strength training changed my life.
There was a period when I felt incredibly alone. I had left Venezuela not because I wanted to, but because I had to. I was navigating new countries, uncertain visas, career changes, and trying to build a life from scratch. During one of the hardest seasons of my life, strength training became my anchor.
Every workout reminded me that I was stronger than I thought.
The confidence didn't stay in the gym. It followed me into job interviews, difficult conversations, and rooms where I often felt like I didn't belong. Walking into a weight room full of men, picking up a dumbbell, and knowing exactly what I was doing taught me that strength isn't just physical—it changes how you carry yourself through life.
Then COVID happened.
When the gyms closed, I refused to stop lifting. I started looking for adjustable dumbbells for home and quickly realized something was missing. The products designed for women were often light and treated strength like an accessory, while the serious equipment was bulky, intimidating, and clearly designed with men in mind.
I kept asking myself, Where's the product for women like me?
When I couldn't find it, I decided to build it.
A few sketches on paper eventually became technical drawings, prototypes, patents, factory visits in China, and years of refining every detail.
LTM has grown alongside some of the biggest chapters of my life. I built it while navigating immigration, changing careers, going through IVF, becoming a mother, and learning what it means to build a company from scratch. There have been countless moments where I questioned myself, but never the mission.
Because Lifting The Mood was never just about dumbbells.
It's about changing the way women experience strength.
I want more women to discover what strength gave me: confidence, resilience, and the belief that they're capable of more than they ever imagined.
I believe strength and femininity can coexist. That lifting weights isn't about becoming someone else—it's about discovering who you've been all along.
If LTM helps even one woman realize she's stronger than she thinks she is, then every sketch, setback, and leap of faith was worth it.
Welcome to Lifting The Mood.
I'm so glad you're here.
Con muchísimo amor,
Laura ter Meer Guardia
Founder of LTM, Mother, Venezolana

